World Travel Market. One of our (UK) biggest shows I believe. A golden goose perhaps? 7% average rises in the south hall on electrics, 11% + rises in the North Hall. Increase passed to my client: 0% Why: Because I am not stupid. How much has the economy shrunk by in the last 12 months. What is the inflation rate currently? Deflationary isn't it?
I pass those increases on in today's climate, WTM very possibly loses an exhibitor next year. (A big one). I lose a client. (A good one). The show loses…
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