Zaida Enver's Page

Trade Exhibitions - Indaba which is a tourism trade exhibition held in Durban in May and is the 3rd largest in the world outside of ITB - Berlin and WTM - London. I project managed an International Motor Show last November which was also the largest on the continent. A few smaller events as well, however I do prefer if they are industry specific and trade related. International trends have lent towards industry specific events and I agree they are focused, ROI can be measured and provide most value all round.