Marcus Timson's Page

In the exhibition industry, most European exhibition brands head into India for a piece of the action. Of course, this is a seemingly sensible approach to extending your business and globalising your brand.

Any local market in Europe is saturated – so unless you access a new event in a newly evolving market, you have to look outside your regional boundaries.

And India is a growing economy. But I would suggest that very few European exhibition brands are actually making money in India.

Why? Be… Continue

Having had a bad back recently, I decided I must take the plunge and go for a swim to ease the pain and set my ageing body back onto the road to recovery.

I had a condition called a 'hurty back'. A condition that afflicts men only. Women just get on with it!

Any how, I decided that swimming in the UK is not a pleasurable experience.

Upon arriving pool side, bleary eyed at 06:40am you are presented with 3 narrow lanes.

One for slow swimmers, one for medium and one for fast. I took the ‘safe’… Continue

Until a complete revolution in the minds and behaviour of the consumer takes place, the environment will continue to be a fashionable marketing asset rather than a genuine care.

You see the thing is; economic prosperity and environmental sustainability are not likely bedfellows. At least they aren’t yet.

Since I wrote my first rant on the environmental issue - I have been monitoring progress, or lack of it, from afar. And not a lot is happening in my opinion – apart from confusion and contradi… Continue

Inspiration comes in all sizes. Big, small, wide, short, old, tall, fat, young, thin, medium build. It can be distant, detached, a piece of art, close, emotional, a book, a song, a passing comment, an idea, an experience, it can also be expected, and even better unexpected.

My daughter went into hospital last week for an operation on both of her eyes. I know, it sounds dramatic. She is only 4 1/2. Her name is Daisy. She is quite a character and a little bit feisty, like her mummy.

We didn’t wa… Continue

This was written for printers - but it is relevant for exhibitors, producers and exhibition contractors.

It is a crazy, beautiful world we live in. It is full of contradictions. On the one hand governments and the EU want us to be entrepreneurial and dynamic and on the other hand we are expected to be socially responsible and environmentally friendly.

But I, like most modern people, am a believer in positive aspects of environmental best practice. The biggest problem I have with the whole thin… Continue