AEO Marketing Forum 11 May 2009

AEO Marketing Forum 2009

Association of Event Organisers (AEO) is delighted to confirm that the fourth edition of the AEO Marketing Forum is taking place on 11 May 2009 at Wembley Stadium and will be chaired by Rob Nathan, Marketing Director, Media 10.

At a credit crunch busting £145 (excl. VAT), the AEO Marketing Forum is aimed at marketing directors, marketing managers, CEOs, MDs and other professionals who wish to engage, learn and share tips on the latest trends to market an event in the current economic climate.

This year's programme, sponsored by ASP and Interchange Communications, includes:

- Ad agencies' secrets revealed!
- The Confex phenomenon case study.
- Charging visitors at a trade show? You'd better believe it!
- Marketing in a recession.
- Attendee tracking technology: the new edge.

Austen Hawkins, Interim AEO Director said, “I’m really pleased with the programme we have built for this years’ Marketing Forum. We’ve worked hard to provide delegates with content that is relevant to issues they face on a daily basis. The speaker list is second-to-none and, coupled with the content, the whole programme offers fantastic value for money.”

Charlotte Mulady, Marketing Manager for ASP said, "ASP is always happy to work with the AEO, especially on the Marketing Forum as marketing is the core of our product.

“More than ever, the events marketing community needs to get together to share ideas, swap information and think about new angles to take with forthcoming campaigns, and the Forum is just the place to do it."

This year, in conjunction with Interchange Communications, the Forum will undertake an innovative benchmarking survey specifically focusing on digital marketing strategies. Delegates will get the chance to evaluate their email campaigns and compare the results against their industry peers. Further details will be sent to delegates upon booking.

For more information and to book your place please visit www.aeoforums.org.uk

*Please note the AEO Marketing Forum is only available to AEO, AEV and ESSA members